How Agents Are Using Planda Reports with Street.co.uk to Secure Listings and Sales

The competition within the property market is at an all time high; for estate agents, this means that achieving the right valuation and providing reassurance to both sellers and buyers has never been more important. Planda with Street.co.uk gives agents the tools to do just this.

Published on

September 8, 2025

Witten by

Ellie Nice

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Competition within Estate Agency

The multitude of estate agencies available to vendors makes winning listings incredibly competitive. The sector is crowded: there are now over 25,000 agencies nationwide, up 24% since 2017 (1). When competing for new listings, more than 50% of agents go up against at least ten others in their area (2). It’s difficult to gain an edge when everyone is offering similar market knowledge and insights.

Agents using Planda reports within Street.co.uk are rising above the competition. With Planda's reports exclusively built into Street.co.uk’s valuation workflows, agents can justify strong asking prices with data-backed planning insights that competitors simply can’t match. Vendors see clear evidence that they’re working with the most informed choice.

Let’s break it down:

The Challenge

The property market remains highly competitive, with nearly 30% of transactions in the UK falling through (3) and last year alone, over one million listings underwent at least one price reduction, that’s roughly 38% of all transactions (4). For estate agents, this means that achieving the right valuation and providing reassurance to both sellers and buyers has never been more important.

Why Planda Is the Solution

Planning permission has long influenced property value, homes with pre-approved applications can see asking prices rise by up to 20% (5). Traditionally, accessing these insights meant time, cost and specialist expertise.

With Planda, Street.co.uk agents gain a unique edge. Every valuation in Street.co.uk includes a free preview Planning Potential Report, instantly revealing a property's development potential without the lengthy planning process. Agents can upgrade and resell full reports at their own price, unlocking an exclusive new revenue stream.

Here are the attributes of our reports which are allowing agents to win over vendors:

High Planning Probability: Reports reveal whether typical renovations like extensions or loft conversions are likely to be approved, based on aspects like local authority trends, recent approvals for neighbouring properties, and historical applications. This allows agents to highlight potential future value to an incredibly high degree, impressing vendors by exhibiting top tier property knowledge.

Unmatched Planning Intelligence: The property information available in these reports is built from the most advanced data and algorithms in the industry that has scoured billions of records, catered specifically to each individual property, going way beyond publicly available planning information.

Future Infrastructure Insights: Agents can also access information on upcoming community facilities, transport links, or green spaces, factors that directly enhance a property’s long-term desirability.

By combining free previews with the option to resell upgraded reports, Planda helps Street.co.uk agents win more instructions, impress sellers, and generate extra income, all from one integration.

The Advantage for Agents

With access to this data, estate agents can:

Present Evidence Based Valuations, reinforcing the best possible asking price with clear planning and development insights.
Differentiate Listings, giving prospective buyers transparency and forward-looking context competitors may lack.
Reduce Transaction Risk, helping both sellers and buyers feel more confident in the process from the very beginning.
Generate Additional Revenue, creating a new income opportunity exclusive to Street.co.uk users: Agents receive preview reports at valuation and can upgrade to full, non-watermarked versions to resell at their own price.

The Results in Practice

More Listings Won: Agents can confidently enter an appraisal trusting that they have the biggest scope of data-lead property insights, soaring above competitors with physical proof.
No Price Reductions: Setting the right price upfront means avoiding multiple adjustments.
Faster, Smoother Transactions: Informed buyers make quicker offers and proceed with fewer obstacles.
Fewer Fall-Throughs: With transparent insights available at the outset, uncertainty is reduced and confidence is strengthened.
Increased Business Output: Agents can unlock a new revenue stream for their agency, a unique value-add that not only sets them apart from competitors but also boosts profitability.

In Summary

With Planda, valuations are grounded in hard evidence rather than speculation, giving agents the confidence to justify strong asking prices from the outset. This data-driven approach not only helps listings stand out in a crowded market but also reassures vendors that their property is being positioned at its true value. Buyers, too, benefit from the transparency of future planning and development insights, leading to greater confidence and faster decisions. The result is more listings won, fewer fall-throughs, minimal price reductions, and a stronger reputation for agents who harness Planda to deliver reliable, high value sales.

Street.co.uk is the only estate agency CRM with an exclusive Planda integration, giving agents a free preview Planning Potential Report with every valuation. Built seamlessly into the workflow, this exclusive advantage equips agents to impress sellers, justify higher valuations, unlock new revenue streams and consistently outperform the competition. Find out more here.